With a live global audience of over one billion viewers and 200 million social media followers, the Premier League is continually looking for ways to engage with their fan base. Transitioning from their traditional model of selling tickets at local events to driving new fans to watch their matches globally, they use data to keep fans engaged. One of their techniques is the Premier League Milestone Insights Dashboards which celebrate player milestones, such as reaching 50, 100, and 200 Premier League career goals. Fans can learn stats like which body part is most used when they score, location of where successful penalties enter the goal mouth, and which opponent they most frequently score against. These websites host embedded Oracle Analytics content that support up to 10,000 fans to access it concurrently. With more than 5 million page views to date, this architecture highlights how Oracle technology powers large scale embedded analytics. Join me to learn about how Oracle Cloud, OCI Load balancer, Autonomous Data Warehouse and Oracle Analytics drive fan engagement.
